Graphic Designer/ Illustrator/ Animator
Hotsauce Brand
(Dr. Hugo's Wondrous Emporium of Fire & Cinder Elixirs.)
In this, the request was to create our own hot sauce brand that was unique and one-of-a-kind. The goal was also to come up with an effective theme that did not include devils or skull and crossbones.
I came up with a steampunk aesthetic for my hot sauce brand, heavily based on characters featured on logo’s with detailed backgrounds and more. The spice levels are also demonstrated with the amount of gears on each bottle, for customers to view.
Dr Victor Hugo - Plague Doctor Pepper (Hottest Flavour)
Pirate Captain - Habanero Pepper
(Medium Flavour)
Brave Maiden- Cayenne Pepper
(Mild Flavour)
Hot sauce Point of Sale Display Dieline
(Back)
(Front)
(Promotion concept including a peel-back label with golden key inside that offered free price on next purchase was also included.)
(Brand Assets)
